Our Story

ASM Holdings was founded on a simple premise: that real value comes from running businesses, not simply owning paper claims to them. What began as a single minerals venture in West Africa has grown into a vertically integrated group spanning eight divisions and multiple continents.

Founding of ASM Minerals Limited in Ghana, the Group's first entity, entering the gold and diamond sourcing business in West Africa.

2021

Entry into the UAE market with the establishment of ASM Gold & Diamond DMCC in Dubai, extending operations into wholesale precious metals trading.

2022

Formation of Alex Simon Holdings as the Group's parent holding entity, led by Chairman Aaron Woodman.

2023

Entry into petroleum with the establishment of ASM Petroleum, built on the acquisition of an existing trading company with 35 years of operating history — pairing a new strategic direction with three and a half decades of industry expertise.

2024

Launch of the Real Estate Division, expanding the Group into development, brokerage, and asset management.

2025

8 divisions, 120+ entities under direct management.

2026

Today, ASM Holdings operates across commodities, real estate, hospitality, health, consulting, retail, investments, and media — with thousands of team members across every division built on the same foundation: operational control, long-term thinking, and leadership grounded in care.

Alex Simon Holdings owns and operates businesses across critical industries worldwide. We do not allocate capital from the sidelines — we build, run, and hold the companies in our portfolio for the long term. 

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Contact Us

Phone

‪+971 58 221 1112

Mail

Info@alexsimonholdings.com

Address

ICD Brookfield, Floor 37, DIFC, Dubai, UAE

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